island Consultancy Malta
IT and Finance Specialists

IT & Finance Recruitment Specialists



Posted on August 14, 2017 at 9:10 AM

REF # 217

Product Marketing Analyst – iGaming

The Product Marketing Analyst is a key role within the product management team as it sits at the very beginning of the product life cycle and strategically continues to drive products by understanding our Client’s portfolio and their b2b customers’ needs in order to bridge the gap between the R&D function and the business. This role sits in a highly dynamic environment and works on a daily basis with the Head of Product, Product Owners and Senior Management to define the future of our Client’s products.

The Job:

• Monitor competition

• Monitor product performance and generate product usage trends

• Maintain a solid link between product management and business development teams by presenting ideas and processing feedback from both areas

• Communicate data-driven insights and recommendations to internal stakeholders

• Identify and implement internal process improvements related to the role

• Provide market insights to the rest of the product management team and identify potential commercial partners, products, and new features

• Work with the product management team to strategically develop and maintain the product roadmap

• Perform your own research to obtain customer needs that help shape the products

• Perform pricing analysis and draft pricing strategies

• Build and present business cases

• Develop an excellent understanding of our Client’s products and their clients

• Help validate that Company’s product performance and assure features meet the industry standards and market requirements.

Skills & Experience:

• 2+ years of product marketing experience in a technology environment

• A good educational background in marketing or experience in affiliate management positions

• Professional experience with carrying out market research and competitor analysis

• Excellent level of written and verbal English

• A good understanding of the iGaming industry will be considered as an asset

How to apply:

If you are interested in the above vacancy and you believe you are a good fit for this role, send your CV confidentially today on and we will contact you shortly after. Please add Job Reference Number 217 in the subject line.

Categories: IT JOBS, iGaming